Shiny: Hotel associates earn more with digital tipping

DIGITAL TIPPING CAN boost hotel associates’ earnings by up to $375 per week, according to a recent study by Shiny, a digital tipping platform.
Furthermore, guests are 15 percent more likely to tip compared to 2023, with half leaving tips of $10 or more.

Shiny’s second annual report, “Harnessing Tipping Data to Empower and Motivate Hospitality Workers,” also includes a case study on Stonebridge Cos., a hospitality
management firm that implemented Shiny’s digital tipping platform across its hotels in 2022.

The report analyzes tipping behaviors and patterns at hotels using its digital tipping software.

“Not only is providing a tipping option for associates a phenomenal benefit to increase take-home pay, but it also is a fantastic way to keep employees engaged
beyond daily standup,” said Rebecca Robinson, Shiny’s cofounder. “In this report, we continue to explore trends in digital tipping to further improve operations
and ultimately increase retention.”